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hotel SystemsPro Takes Social Media Leadership Position at Southern Lodging Summit

hotel SystemsPro Senior Director of eMarketing and eSales to Provide Social Media Guidance to Operators During eCommerce Panel

ATLANTA, GA – August 10, 2010 – hotel SystemsPro, a pioneer of Web-based enterprise solutions that enable hotel companies to increase market share and revenue through improved property and staff performance, announced Corey Trautvetter, its senior director of eMarketing and eSales systems, will participate in a hotel sales leadership panel on Social Media and eCommerce at the Southern Lodging Summit held at the Memphis Cook Convention Center August 17–18.

Social Media Strategies Attract Guests
“It is essential that hotel operators understand how to create and manage effective Social Media marketing strategies,” said Trautvetter. “My goal is to help hotels get started using social media to increase occupancy at their properties. When operators know the channels their audiences go to regularly and how to communicate on those community sites, it enables them to use social media to attract guests.” hotel SystemsPro provides professional social media counseling, strategy, program implementation, and program monitoring for clients.

Chip Carroll, president of hotel SystemsPro, said, “We are committed to teaching our clients how to leverage social media marketing to be more successful. Today’s travelers are visiting more social media sites to communicate with one another, shop for hotels, and even book rooms. Our new services include using social media opportunities and search engine optimization to increase business.”

hotel SystemsPro products include hotel SalesPro, a multi-property ASP hotel sales software solution with scalable functionality that increases sales efficiency for hotel chains and independent properties; hotel ServicePro, an economical hotel maintenance solution that preserves property asset value and improves guest service by automating the communication, scheduling, tracking, and reporting of tasks surrounding best practices, guest requests, safety requirements, and preventive and equipment management; and hotel WebSpace, an effective new online marketing solution that drives market share for hotel companies.

About hotel SystemsPro
Founded in 1996, hotel SystemsPro is a technology company operated by hospitality professionals who provide high performance, ASP-based enterprise and property solutions that enable hotel companies grow market share through better management of assets, increased sales, reduced operating expenses, and a higher quality guest experience. hotel SystemsPro partners with clients to provide solutions that scale across a broad range of properties in North America and around the world. Whatever the size of the property operator or its challenges, hotel SystemsPro solutions do the heavy lifting for operators to streamline operations and boost staff productivity and profitability. Our solutions include hotel SalesPro, hotel CateringPro, hotel ServicePro and hotel WebSpace. For more information, visit www.hotelsystemspro.com.

hotel SystemsPro
Kathy Bannasch, CHA
Vice President of Sales, Marketing and Corporate Training
280 Interstate North Circle, Suite 600
Atlanta, GA 30339
Phone: 770-303-9911 or Toll free: 877-263-3645
Email: kathy.bannasch@hotelsystemspro.com

Media Contact:
Julie Keyser-Squires, APR
Softscribe Inc.